Oreck Vs Hoover - Bookshelf
The NAD determined that Oreck's demonstration was an inaccurate representation of cleaning superiority. The Hoover Company challenged the accuracy of Oreck's broadcast and print advertising and its product demonstration.
About this book
A civil society is one in which a democratic government and a market economy operate together. The idea of the civil economy--encompassing a democratic government and a market economy--presumes that people can solve social problems within the market itself. This book explores the relationship between the two, examining the civil underpinnings of capitalism and investigating the way a civil economy evolves in history and is developed for the future by careful planning.Severyn T. Bruyn describes how people in three sectors--government, business, and the Third Sector (nonprofits and civil groups)--can develop an accountable, self-regulating, profitable, humane, and competitive system of markets that could be described as a civil economy. He examines how government officials can organize markets to reduce government costs; how local leaders deal with global corporations that would unfairly exploit their community resources; and how employees can become coparticipants in the development of human values in markets.A Civil Economy is oriented to interdiciplinary studies of the economy, assisting scholars in diverse fields, such as business management, sociology, political science, and economics, in developing a common language to examine civic problems in the marketplace.As an undergraduate text, it evokes a mode of thought about the development of a self-accountable system of markets. Students learn to understand how the market economy becomes socially accountable and self-reliant, while remaining productive, competitive, and profitable.Sveryn T. Bruyn is Professor of Sociology, Boston College.
About this book
A comprehensive index to company and industry information in business journals.
M. Frazier, “You Suck: Dyson, Hoover and Oreck Trade Accusations in Court, on TV as Brit Upstart Leaves Rivals in Dust,” Advertising Age, 25 July 2005, 1. CBC News, “Changing the Telephone Landscape,” November 15, 2006, ...